2nd clicks/pages
 

I have 1 sponsor where almost 50% of my uniques go to the second page or join page, and 1 where only around 15% go there.... is this due to good and bad tours or my selling of their site? I am wondering what the crap would make the % so different

My first thought would be the one that gets 50% to second page is because thats where free video clips possibly are and the other has them on the first page.

If not then I would think the first has a better tour design or is able to communicate with the surfer better within that niche. Or ????

Are you promoting the two any differently? Different traffic sources? Different sales pitch styles? Different niches?

If not, then chances are it's the tour.

Personally, when it comes to freesites, I don't track tourpage1 to tourpage2 to tourpage3 conversions. I just look at overall time/energy/money spent promoting the sponsor and the return on sales. |thumb

It doesn't really matter. Until you are really experienced in interpreting elements on a page its sometimes hard to judge. But really all you are interested in is the fact that 50% does click through on the one page. So now try a second site identical in format flow but different girl or sponsor and see what happens.