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Yahoo to Begin Testing Bing-Powered Results This Month

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The Microsoft/Yahoo deal is finally underway. But is it just me or is Microsoft using Yahoo as a guinea pig? You guys think this partnership is temporary or a lasting one?

Quote:

SUNNYVALE, Calif. — Yahoo has confirmed it will be testing Bing powered results in its live search results.

The company said in a statement, “Though much of our testing is already happening offline, this month we’ll also test the delivery of organic and paid search results provided by Microsoft on live Yahoo traffic.”

The statement was part of an email Yahoo sent discussing some of the organic Yahoo-to-Bing transaction topics that are on the mind of its advertisers.

Yahoo said the “testing volumes will fluctuate during this period” and it will make sure to keep “paid search volume in particular kept low,” as to not impact advertisers.

The switch over will happen sometime in August or September and possibly later if testing doesn’t go well.

Read the entire article here.

Considering I get half decent traffic from Yahoo and shit from Bing, this does not make me happy. That could all just be a result of not many people searching Bing, though.

Quote:

Originally Posted by MadMax (Post 486287)

Considering I get half decent traffic from Yahoo and shit from Bing, this does not make me happy.

+1

Bing is |bullshit| and not just because it is M$.

That was a long rumors about the combination of the two SEs. But as of now nothing happened. When will it be one? :D

I get only 30% of my website traffic from search engines because my main keyword is not a very highly searched one (but I get loads of traffic from forums). Less than 20% of this traffic comes from Yahoo (so this is just 6% of my total traffic) so this is not really going to affect my website nor my traffic.

It is nice to see that they mixed because now Yahoo's service is double B/S. I will never focus on optimizing my website to Yahoo because they are spending too much importance on the domain name, so new website don't really have chance to rank good.

I feel that both Yahoo and Bing will fail soon because they start to lose visitors and webmasters no longer care about optimizing their website to any of them (because of the small amount of traffic.)