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One thing that has helped me over the years is always trying new sponsors. Or trying new niches too. I keep to my main ones but am always making sites/galleries for a new sponsor or site within a sponsor I already use.
A new site to your traffic sources might generate more sales. Ratios might be the same BUT if the surfers haven't seen the sponsor from you then the CTR might be a lot higher and you might generate more sales.
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