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Check with the sponsor first, but if they don't mind then some screen shots of their tour will often work very well.
I often end up making my own promotional stuff for a sponsor. It is simple amazing how bad some of the sponsor's stuff out there is. Anyway if you make up your own stuff then the surfers will not have seen it a bunch of times before.
<rant>
Why the fuck don't sponsors give us PSD files to work with.
</rant>
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