To me, Maxim is proof that non-nude is a very profitable road to be travelling on. I subscribe, and I must say, Vanessa Marcil has a delicious ass.
I tend to believe that the overwelming amount of easily obtained hardcore porn has caused a resurgence in man's need to be teased and sexually taunted, hence the success of non-nude sites and magaizines like Maxim. Not everyone is searching for close-up pics of vaginas or implant scars.