Quote:
Originally Posted by Stever
Are these landing pages a good idea or a waste of time? providing i make them more original.
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Well, that's a judgement call. Some people would say don't build such things, but I still do. Altho I don't think of them as "landing pages", I think of them as additional content pages on the site.
They will definitely work best if you make sure to get some incoming links to those pages. At the very least make sure that they are well linked within the site, and try to get some exterior links coming to those pages, either from your other domains, or from a friends domains.
I suggest targeting a few rarer keyphrases on each page. There's a huge 'invisible' body of search traffic that types unusual combinations of keywords into the se's - it's much easier to be #1 to #5 for a rare keyphrase.
IMNSHO, the key issue is tieing your sell point, the link that sends the surfer to the sale, to your keyphrases and traffic. I'd rather have 10 hits from people who typed in something directly connected to my sell than 100 or 1000 hits of random se traffic.