[Preacher]

So I was going through my existing link-trades tonight and looking at my fellow LL owners lists, and then I was clicking on a few of their link trades and one trend I noticed was that what seemed like a majority of LL's I looked at tonight run a geo-targetted ad above their enter button.

Are these ads that effective that it's an awesome idea to put that type of ad in that specific location, or has it become kind of a formulae for linklist design.

Now I understand that most LL's don't want hardcore banners or ads on their index and most geo-targetted are not hardcore, but is this the only reason?

Just wondering am I really missing out by not having a geo-targetted ad?