Quote:
Originally Posted by DangerDave
Lots of people run around saying things like this and as usual it is a total crock of shit...
.. again, I would like to see one iota of proof behind these statements!
Meta tags, including keywords, and descriptions, are fundamental parts of any 'html' page..
Nobody knows what SE's do with meta tags, unless they work for 'that' search engine.. and I swear no one that ever promoted this theory was a Google employee.
DD
|
While the meta tags are part of a html page how they are used by the search engines varies.
When you look at your serps in different SE's you might see your meta description in one and parts of the content of the page in another.
In the early days everyone put sex or porn in the meta tags just so you would show up in the serps (even mainstream sites used this trick). You could search for "sex" and windup looking at a blender.
It doesn't take a bunch of brains to figure out how people were getting their sites to the top of the serps by using keywords that had nothing to do with their page. If the keywords have nothing to do with your content, do you think the SE's will let you be in the top 50. just on the keywords you supplied? You can put "Paris Hilton" in your meta tags as much as you like and the chances of your coming up in the serps IF you have no "Paris Hilton" content will be slim! Unless you're going to use Urie's search engine in Lower Slabovia.
Here is a chart that shows what SE's use:
http://searchenginewatch.com/showPage.html?page=2167891