[Useless]

There are a couple of reasons why sponsor feeds suck. Firstly, there are so few people in this industry who can produce sensible text content. Writing is hard work. Effective writing is even more difficult. Also, the value of the traffic being produced by hosted blogs/feeds is very possibly not as grand as bloggers may think. If the profit:cost of production ratio is crap, then you can't expect sponsors to produce great feeds.

Now, I'm not saying that blog traffic is crap. Far from it. ALL hosted content produces poorer ratios than other types of marketing. Hosted Free Sites and Hosted Galleries don't convert as well as other internal marketing efforts and affiliate-created free sites/galleries. So, one can only expect that hosted feeds don't convert all that well either. However, the effort required to create QUALITY blog posts is, in my opinion, greater than that of free sites and galleries. So, is it really worth the effort and cost to create wonderful feeds? Maybe. Maybe not. Keep in mind, there are very few blogs that have enough traffic to make sponsors even consider the effort.