Quote:
Originally Posted by Halfdeck
Reciprocal links, if not excessive and not obviously manipulative, are fine. Many trusted sites link to each other organically every day. Also the blog patent kinda suggests having a link to your site in the sidebar of a high profile site is a sign of quality.
But many LLs not only have thousands of recips pointing at them but 99.99% of their backlinks are from reciprocal links. I believe a site with a more balanced link profile will perform better.
In this post, Matt Cutts says: |
This is more along the lines of my thinking on recips. It just does not ANY sense whatsoever to say all recip linking is bad. Combine lower quality recip links with higher quality (1 way organic links if possible) and that will out perform high quality 1 way organic links by themselves IMHO. And then combining other types of incoming links with those should boost your site even further. Right?
Quote:
Originally Posted by Halfdeck
A hypothetical:
Take link list A with 100 reciprocal links, TBPR 1 each. Due to them being reciprocal, Google devalues them by 2%, so those links are really worth TBPR 98 total (I know TBPR 1+1 doesn't add up to 2, but lets pretend they do for a sec. I'm also not saying TBPR = higher ranking; its a metric of inbound juice that hints at how much anchor text and other factors are coming through).
Now the site owner receives 1000 more submissions each link worth TBPR 1. Say Google devalues IBL now at 5%. So instead of 1100 TBPR you got 1045. Still, 1045 is better than 0.
Throw on 10,000 more submits. Say that triggers the "excessive reciprocal link" flag. Devaluation goes up to 60%.
Initially, you see higher and higher rankings, but as you pile on more and more recips, you hit a ceiling - more submits = more devaluation so even if your ranking improves the rate of movement becomes slower and slower.
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Interesting hypothetical and well thought out.
Question: What if you are able to cut down on the identical anchor text that is being placed on your submissions as well as change the recip url to a page that would not be linking back directly?
For example, I have a freesites page, a pics galleries page, and a vids gallery page per niche. If I was to change my recip url to point to pics or vids gallery pages instead of my freesites page, then my recip links would not be direct anymore. Would that be a better way of handling my recips in your opinion?
Also, what's the best way to fight the devaluation process? Simply gain more high quality incoming links?
