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Paysites, I would prefer as long as possible.
When you can into "products" I propably won't promote without at maximum cookie life. Take a look at the RealTouch thread, and the discussion about cookies.
Large ticket items generally result in the surfer checking reviews, checking competitive pructucts, best pricing, etc. And then the site gets bookmarked until a special occasion like anniversaries, Valentines Day, Xmas, etc.
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