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Human blogs have their place in the blogging world and yes, they are worth putting the time into and nurturing. They take time and attract a different type of surfer. You have blogs designed for the impulse buyer, get them to the sponsor site as quickly as possible. Then you have those types of blogs where surfers want to bookmark, come back frequently too, and you kind of build a relationship, trust type of thing with them. It just takes time to build them, but once one gets a loyal base, these people buy from you and often.
Some webmasters probably overlook the type of blog you want to nurture, spend time growing and build a loyal following because they are not instant gratification. They are not instant money earners. But if people add a blog or two that needs some care and time to grow into their mix of other types of blogs and promotions, it works. Short term money earners, impulse buyer blogs, mixed with slow growth, long term sales type blogs isn't a bad thing and worth trying.
Sponsors probably don't encourage them because they want the instant gratification too. They shouldn't be overlooked though. Don't have an affiliate base their entire promotional plan on them, but don't ignore these types of blogs though either.
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