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With so much competition from the big tube sites (showing up in most of the top results on major search engines for almost every keyword/phrase related to porn) it's all the more important that you focus on building the amount of high quality inbound links to your site.
This is especially true with the most recent Google Panda update. Top search engine rankings rely heavily on your "network" of good inbound links (and most of these tube sites have quite the network - as I'm sure you all know).
If you want to boost sales in 2012, get out there and build links to your site!
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