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xpander · 2003-04-03, 07:29 AM

Hi Chop Smith,

After reviewing your galleries, I think there are a few very simple things you can do to increase your sponsor clicks:

1) Underline your text links. Most of your galleries did not have an underline. Believe it or not, many newbie web surfers identify with the underline, they understand it's a link that will take them somewhere. If they are skimming over the page and just see pics and text, they may not immediately recognize your links even though they say '...Click Here..'.

2) Change your picture layout. Try to oriente your ads first, then place your pics around the ads. Make the ads stand out... most of your galleries just had wide rows of pics. Take a look at top gallery spots on TGPs and you'll see that their lay out is usually mixed up a little bit. Gotta make that surfer move his/her eyes around every one of your ads.

3) Use some graphics. Most of your galleries had only 2-4 lines of text including the links to your sponsor. I suggest you try to use some odd sized banners and add even more text to your gallery. You could even use a few teaser pics (like a collage of girls on your sponsor's site) that are not linked to the sponsor or to a full size pic, and place them next to your text. You can also make some animated images (.GIFs) that blink your text links. The blink effect can be accomplished with some Javascript too.

4) Pick your colors carefully. When I was looking at your galleries, two or three of them were really hard on my eyes. The colors you chose did contrast each other, but they seemed to be a few shades off from achieving that nice soft effect on the eyes. If your gallery is an eye sore to the surfer, they'll be outta there real quick. Try picking a light background color, then for your text pick the same color only five shades darker. Then pick 1-2 more colors that really stand out but still match the overall page (e.g. - bright red, blue, yellow, green, black, or white), and use those for your underlined text links. Another good way to choose colors is to match something in the pictures you're using (e.g. - the girl's shirt color, or the color of the couch in the background).

I think if you improve on those things you could easily increase your click-thru numbers. Oh, and when you write your text, think about what would make you click thru to the sponsor... pretend you are the surfer. You have to get them turned on... when I looked at your galleries, I immediately thought that they were too predictable for the surfer. TGP surfers know exactly what to look for to find the free pics/movies/whatever. You have to make your sales text stand out first of all, and then the text itself has to be convincing!

Anyhow... good luck! Come back here with more galleries if you want... I'm going to try and hang out on this board if I have time.

Don't mind doing some more reviews.

[x]

2003-04-03, 07:29 AM	#1
xpander Internet! Is that thing still around? Join Date: Apr 2003 Location: Water Posts: 5	Hi Chop Smith, After reviewing your galleries, I think there are a few very simple things you can do to increase your sponsor clicks: 1) Underline your text links. Most of your galleries did not have an underline. Believe it or not, many newbie web surfers identify with the underline, they understand it's a link that will take them somewhere. If they are skimming over the page and just see pics and text, they may not immediately recognize your links even though they say '...Click Here..'. 2) Change your picture layout. Try to oriente your ads first, then place your pics around the ads. Make the ads stand out... most of your galleries just had wide rows of pics. Take a look at top gallery spots on TGPs and you'll see that their lay out is usually mixed up a little bit. Gotta make that surfer move his/her eyes around every one of your ads. 3) Use some graphics. Most of your galleries had only 2-4 lines of text including the links to your sponsor. I suggest you try to use some odd sized banners and add even more text to your gallery. You could even use a few teaser pics (like a collage of girls on your sponsor's site) that are not linked to the sponsor or to a full size pic, and place them next to your text. You can also make some animated images (.GIFs) that blink your text links. The blink effect can be accomplished with some Javascript too. 4) Pick your colors carefully. When I was looking at your galleries, two or three of them were really hard on my eyes. The colors you chose did contrast each other, but they seemed to be a few shades off from achieving that nice soft effect on the eyes. If your gallery is an eye sore to the surfer, they'll be outta there real quick. Try picking a light background color, then for your text pick the same color only five shades darker. Then pick 1-2 more colors that really stand out but still match the overall page (e.g. - bright red, blue, yellow, green, black, or white), and use those for your underlined text links. Another good way to choose colors is to match something in the pictures you're using (e.g. - the girl's shirt color, or the color of the couch in the background). I think if you improve on those things you could easily increase your click-thru numbers. Oh, and when you write your text, think about what would make you click thru to the sponsor... pretend you are the surfer. You have to get them turned on... when I looked at your galleries, I immediately thought that they were too predictable for the surfer. TGP surfers know exactly what to look for to find the free pics/movies/whatever. You have to make your sales text stand out first of all, and then the text itself has to be convincing! Anyhow... good luck! Come back here with more galleries if you want... I'm going to try and hang out on this board if I have time. Don't mind doing some more reviews. [x]