I just don't get the whole asshole thing. Don't get me wrong, I am all for being an asshole when the need is there. But to be an asshole just to be an asshole is just bad for business.
Say, you were thinking of doing business with 2 different companies but you could only chose one. One person is professional and the other calls people whores, pedos...etc. Who do you want to do business with?
Again, it's just bad business.
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