Open RTB is an open protocol designed to unify and automate the trading of digital media advertising space: the interaction of the demand side (advertisers, DSP) with the supply side (publishers, SSP).
The advantage of automated advertising buys is that it makes the buying process faster, more efficient and cheaper.
OpenRTB creates benefits for each of the market players:
- if you are a teaser or advertising network and want to SELL us traffic - we will buy impressions at the best price;
- if you are a teaser or advertising network and want to BUY traffic from us - you will buy only impressions you need, at a price that you specify and with the most exact targeting possible;
- if you are a mediabuyer - you can buy billions of impressions from popunders or push notifications from around the world for bids starting at $ 0.2-0.3cpm.
For any questions you can ping our friendly account managers (russian and english-speaking):
Dima: telegram - @Dima_TrafficHunt, skype - dmitriy.yerokhin
Olya: telegram - @traffichunt_okoval, skype - olga.koval17