Can a free site over-promote being free?

DedZed · 2008-02-22, 03:57 AM

Can a free site over-promote being free? Obviously most of the traffic a free site gets will only be interested in what they can get for no money.

Once the potential customer is on the actual free site should there really be any text or graphics promoting free this and free that?

Also is there any harm in the domain name containing the word free?

I guess what I'm getting at is once the customer is there we want them to stop thinking "free" and start thinking "I gotta have more... sign me up!" so we should start focusing on the sale correct?

This was just a thought in my head. I tend to complicate things at times. I hope it makes sense to somebody.

DedZed

LD · 2008-02-22, 08:51 AM

Most people are conditioned to know that "free" is not really free, and if you overdo it, it comes across as complete bullshit. I prefer that people think in terms of "free samples", and understand that to get the good stuff, you gotta sign up. I do feel like it's a lising battle sometimes.

HowlingWulf · 2008-02-22, 12:27 PM

Yes 'free samples' might be the best thing, and try to upsell.

2008-02-22, 03:57 AM	#1
DedZed Rock stars ... is there anything they don't know? Join Date: Feb 2008 Posts: 16	Can a free site over-promote being free? Can a free site over-promote being free? Obviously most of the traffic a free site gets will only be interested in what they can get for no money. Once the potential customer is on the actual free site should there really be any text or graphics promoting free this and free that? Also is there any harm in the domain name containing the word free? I guess what I'm getting at is once the customer is there we want them to stop thinking "free" and start thinking "I gotta have more... sign me up!" so we should start focusing on the sale correct? This was just a thought in my head. I tend to complicate things at times. I hope it makes sense to somebody. DedZed

2008-02-22, 08:51 AM	#2
LD wtfwjd? Join Date: May 2007 Posts: 2,103	Most people are conditioned to know that "free" is not really free, and if you overdo it, it comes across as complete bullshit. I prefer that people think in terms of "free samples", and understand that to get the good stuff, you gotta sign up. I do feel like it's a lising battle sometimes. __________________ Artisteer Wordpress Theme Generator Create Custom Themes! My Little Network

2008-02-22, 12:27 PM	#3
HowlingWulf Me fail English? That's unpossible! Join Date: Dec 2003 Location: FL Posts: 1,381	Yes 'free samples' might be the best thing, and try to upsell. __________________ WordPress Porn directory theme => Maddos Create a Porn Tube => Video Pornster