Why is this business harder these days?

[ArtWilliams]

Everyone seems to agree that there is too much free porn. None-the-less those webmasters who got in early have a distinct advantage. They have market share [i.e. traffic = sales]. The newbies want it.

Economically speaking we have a mature market here -- at least in the English language porn world. Therefore sellers/distributors must do one of two things -- 1. Use financial resources go after the market share of others. 2. Innovate thereby creating new needs or fulfilling new needs (not already identified to date).

The problem with the 1. is that other porn sellers/distributors will use their financial resources to defend their market. Profits will be reduced until producers achieve just a minimum return on capital. The problem with 2. is it take research and imagination to come up with something new that the public wants or you can convince them that they want.

In layman's terms, doing the same shit doesn't cut it because there are a million people doing the same thing [unless you have deep pockets]. So the moral of the story is give the surfer something new and different that they can't get elsewhere or go get a job somewhere else.

My two cents.

---aw