Have you lost of art of talking to the surfer?

MadMax · 2005-03-09, 09:48 PM

When building free sites (which I don't do nearly enough of) I always use a lot of text with strategically placed banners...sometimes I feel like too much. I try to balance my pitch between telling them what the sponsor site is offering and trying to get them worked up. I agree that most free sites rely way too much on banners. If I'm using a given banner or graphic ad I try to match the sales text to what the ad is showing to (hopefully) increase the impact of both.

2005-03-09, 09:48 PM	#11
MadMax "Without evil there can be no good, so it must be good to be evil sometimes" ~ Satan Join Date: Aug 2004 Location: Motor City, baby, where carjacking was invented! Now GIMME THOSE SHOES! Posts: 2,385	When building free sites (which I don't do nearly enough of) I always use a lot of text with strategically placed banners...sometimes I feel like too much. I try to balance my pitch between telling them what the sponsor site is offering and trying to get them worked up. I agree that most free sites rely way too much on banners. If I'm using a given banner or graphic ad I try to match the sales text to what the ad is showing to (hopefully) increase the impact of both.