Being an asshole as a business strategy?

Stouch · 2004-09-21, 05:12 AM

I think he set out with the agenda and has done very well from it. If you look at when these programs start, the key thing is exposure. I reckon he went from a webmaster brand recognition of say 10% to nearer to 98% inside 18 months. Every pissing match he has draws attention to the program & in reality has a chance of signing up affiliates.

Lets be honest and admit that lots of webmasters are starting their own programs all the time but how many are going to flourish like that one? Nowadays his program is one of the more well known ones out there, and thats a fact.

I would also say that he does back it up in that they always are one of the first to try new things as well. For instance hosted TGP's and a few other selling aids.

So it dont matter how much you hate him, he has done well from it.

2004-09-21, 05:12 AM	#11
Stouch Operator! Give me the number for 911! Join Date: Apr 2003 Posts: 130	I think he set out with the agenda and has done very well from it. If you look at when these programs start, the key thing is exposure. I reckon he went from a webmaster brand recognition of say 10% to nearer to 98% inside 18 months. Every pissing match he has draws attention to the program & in reality has a chance of signing up affiliates. Lets be honest and admit that lots of webmasters are starting their own programs all the time but how many are going to flourish like that one? Nowadays his program is one of the more well known ones out there, and thats a fact. I would also say that he does back it up in that they always are one of the first to try new things as well. For instance hosted TGP's and a few other selling aids. So it dont matter how much you hate him, he has done well from it. __________________ Nowt here