Are we taking a wrong approach here?

[Toby]

Originally Posted by Element115

...I have seen an increase in micro niche sales.

I have to agree on the micro-niche sales. My sales are up slightly for the year, and the last several months have been quite good.

However, I've spent a fair amount of time this year focusing on building traffic, so that slight increase in sales is, at least to some degree, due to a 20% to 30% increase in traffic volume.