MSN dumps Looksmart
 

http://www.marketwatch.com/news/yhoo...388BB4AB2AE%7D

Looks like looksmart is going down for the count... wondering if this is part of the microsoft bot thing... wonder if they are going to do a pay per click / listing thing?

Alex

PPC? where did you get that idea from? It would be nice to have one more PPC service, tho :)

Microsoft in their ever on going quest to improve our lives did announce that they intended to go after Google and improve upon Google in their own search engine.

Ya they said that. If they add PPC to it then it would be even better.

Pretty much every SE out there now is using some sort of PPC option - either as additional results or as google does with the boxes on the side, etc.

It is the easiest way to convert searches into cash.

Alex

Alex, ya that's true. In case they do implement a PPC I hope they won't just partner with a real PPC, but make a PPC of their own. That way you can have at least some control over your campaigns.