New website label from ASACP
 

We have to wait until November 10th for the full details, but there's a brief story about it on XBiz.

http://www.xbiz.com/news_piece.php?id=17888

ASACP Executive Director Joan Irvine: “The new label is the result of many months of collaboration with adult companies and attorneys, as well as with companies outside the industry that provide filtering software, search engines and browsers. We really think it [the label] will accomplish something important.”

I remember her talking about that in Vegas & I'm eager to see what they came up with.