Porn Retreat - MadMax is right.. you will try and abandon many things along the way...
That said... I would disagree with most of SMan's points..
its easy to swap out sponsors if one craps out on you
That may be true... but how often does it happen..?
Alot of people (including me) would tell you just to build and forget.. and move on...
If you build with a decent structure to your sites.. swapping out banners isnt too hard. Also using things like SSI inserts to do banners will save you plenty of headaches if the need arises to change them.
for more filtering - if they clicked an ad and then decided.......
you can control the popup rotation. many sponsors dont carry your referral code in the popup roatation and many surfers click a banner then the back button after the first page.
you can even put a popunder to "free" sponsor sites like cemags which will be there when they close - again they are prequalified and this gives you one more shot at making something off of them
This is what I call trying to over-sell.. There will be plenty of arguments against my opinion, but the surfer just clicked on a banner looking for a "certain something" and you want to hit them with more and other things.
I assume we are talking about free sites here, and free sites listed on LinkLists.....
So.. in theory the surfer has entered the linklist, sought out the category they are seeking, and then followed a link to a (F)site that they believe contains what they are looking for.
If that free site is structured correctly.. it will get the surfer "juiced up".. using its content, text, and promos....
So by the time the surfer hits the "banner" and heads to the sponsor, they should be ready to buy, or at least interested in buying... putting another step in there.. (IMO) only offers them another place to change their mind.
Hit them with pop-ups, or more choices(links) you have increassed the chance of losing a sale, not increased it.
DD
|