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nub, how long have you been doing research into the adult side of things? It is VERY different from mainstream marketing, at least when you're first starting out. And just when you have everything figured out, it all changes
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i guess you can say as long as ive been looking at porn on the net...hehe. actually, ive been reading more and more about it over the past 6 months, ever since we took over our own company. im in a production lull now and for the past 2 weeks ive been very serious about the research. the one thing ive learned about any marketing on the web since day one, it changes every morning
im sure that its like that 10-fold in this industry. ive always been asked by friends, etc, 'why dont you do porn sites? i would love to help..' well, now im going to see whos real and whos full of it. the one thing i can easily dedicate to getting this right before i spend ANY money is spend time learning.
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One thing that I've learnt from the adult boards is that not many mainstream w/ms hack it in adult, but a lot of adult w/ms do well in mainstream. Adult is a hard world where everyone thinks that the money is easy. When they discover that it's "easy go" rather than "easy come", a lot of them turn to cheating, which makes it even harder for everybody else.
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i think the perception out there for mainstreamers is, put up a site, hook up some links and wait for the clickthroughs to pour in. sure, that works for my nyc clients who have major sponsers and are selling known products. ive been browsing porn for over 12 years, i think i stopped clicking on banner ads afer 2 months, and ive never paid for a porn site. so i understand the difficulties of making it work. and, im one of those anal-retentive bastards that overplans everything. like i mentioned earlier, to play around a bit, and not spend anything but time to learn, im going to throw up a quick tgp over the weekend, see how the scripting is working for these systems already in place and learn from it. weve decided to do this for the long haul, because one thing thats difficult in the mainstream is going through those lulls in work. it would be nice to have something always going on in the background streaming in "some" kind of revenue, even if it is a trickel for a while.
there is no try, there is only do...