Here's a question - I paused 1 of my campaigns over a week ago as I was getting no sign ups for this particular ad. Checking my adwords stats I see no extra clciks since I paused the campaign, but the sponsor shows 187 clicks in the last 5 days from google for terms I was bidding on. How is this? I'm extremely new t the adwords game, so if someone could enlighten me I'd be grateful. 187 in the last 5 days seems high for cached pages, or is this indeed what it must be?
Thanks guys
