I'm guilty of typing in URIs that I've seen on banner adverts myself. Anytime I see a banner on a site I'm not familiar with (don't worry GG&J, I'm more than happy to click your banners

) I rarely give them a click.
It's mostly because I've been conditioned to hate flashy banners so I don't feel I should give people who annoy me any revenue, even though I'm reading their site for free. I can't help it.
Sites run by opinionated pricks usually don't get my clicks because at one time or another they've pissed me off with their opinion. I read a lot of video game websites (even though I haven't played video games in years

) and they're the worst.
Where they fail is making me a loyal reader.