Greenguy's Board - View Single Post - The Official Who's Dissapointed With the last Google update thread

Alphawolf · 2003-12-03, 11:21 AM

specific terms- yep. That is what it seems.

Don't believe there is a over optimization penalty simply because in certain phrases 90% of sites were knocked out.

I can tell you 100%- that most of the sites knocked out of a phrase were not optimized at all.

That link URB posted shows things pretty clearly.

Google can do what they want since they are a virtual monopoly.

Actually, they can do what they want anyways...

Anything with 'company' after the keywords seems to have a very high knock out rate- like 80%-90%.

And Joe Surfer can find what he wants because people simply have to load up on AdWords/Overture.

So, a commercial query may not bring up comanies in the 'natural' results, but they will find the Advertising.

I read on another board that someone's AdWords spending went up 1900%. Why? Since there used to be some commercial results in the 'natural' results a lot of people ignored the Ads.

Now, *only* AdWords and Overture ads are relevant for many commercial searches. And too many casual suerfers are clicking on the ads. CTR way up, but conversions and ROI is way down.

Yep- this sucks big time. Especially in searches FOR a company where Google locked out all companies.

2003-12-03, 11:21 AM	#23
Alphawolf Don't come to Florida for vacation. We're closed. Join Date: Nov 2003 Location: Orlando, Florida Posts: 1,874	specific terms- yep. That is what it seems. Don't believe there is a over optimization penalty simply because in certain phrases 90% of sites were knocked out. I can tell you 100%- that most of the sites knocked out of a phrase were not optimized at all. That link URB posted shows things pretty clearly. Google can do what they want since they are a virtual monopoly. Actually, they can do what they want anyways... Anything with 'company' after the keywords seems to have a very high knock out rate- like 80%-90%. And Joe Surfer can find what he wants because people simply have to load up on AdWords/Overture. So, a commercial query may not bring up comanies in the 'natural' results, but they will find the Advertising. I read on another board that someone's AdWords spending went up 1900%. Why? Since there used to be some commercial results in the 'natural' results a lot of people ignored the Ads. Now, only AdWords and Overture ads are relevant for many commercial searches. And too many casual suerfers are clicking on the ads. CTR way up, but conversions and ROI is way down. Yep- this sucks big time. Especially in searches FOR a company where Google locked out all companies. __________________ Regards, AW Weekly Pay. Sites That Convert. Start Pimpin' Today!