[Jack_N]

Originally posted by Brav
All Ive done is used sponsors sub tracking codes (the ones that offer that) and use a different sub code for each type of add and design. Like FPA, FPB FPC etc... for different full page ads.

Id love to know of another way to track and compare.

I use a banner/link rotator: PHPADSNEW
on all my sites.
Advantages are many, disadvantage..is it took me a little bit to get my head wrapped around it. Tons of features.

Including: You can use text ads, banners ads, HTML ads, pop-ups, interstitials, etc..

Tracks all impressions vs. clicks on all ads.
You can serve it to your page using several different methods..including javascript

You can use it to sell advertising campaigns on your site...

Tons more features....best of all? Its open source...
Might be a little more than some people need (including me)..but the features it offers makes it worthwhile.

I can tell you exactly how many times..XXbanner was shown where it was shown..and how many clicks I got to it. Combine that with my server stats...I know exactly where Mr. Surfer enters....what he clicks on..and where he leaves...