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Originally Posted by Quagmire
The question I have to ask of the more experienced webmasters who have been around for a while is this; do you avoid the sponsor with a site like that completely or just choose not to promote that specific site?
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Sometimes you have to avoid the whole sponsor because sometimes it can be difficult to avoid promoting one of their sites even though you don't care to.
For example: It is very common for sponsors to post all of their sites on their join page for each site. Also in their consoles and other promotional materials may have references and or links advertising the specific site you did not want to promote.
In a case like that you would have to skip the whole sponsor.
If none of the above issues are a problem then I see no reason why you would skip a whole sponsor because they have one site that you do not want to promote. (as long as it is legal)