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Google seems to favor more of my pages with a smaller number of links, a higher non-linked text to linked text ratio, and a smaller file size.
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Though there are a few technical guidelines I go by to avoid indexing problems (e.g. meta description no less than ~55 chars, TABLE-less page structure with content above nav links, word count 200+ per page not including anchor text, etc.) , I think when you're talking about on-page "optimization", there's only one question worth asking: Is this the best page EVER on the web for keyword X?