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Drives home the point that updating pages intelligently and seeing the results can easily take a year or more.
I remember reading a good tip that said if you've got a solid SE posiiton for a page then just leave it and build a NEW page optimized for the same terms your listed for but just higher by comparing and examining the competitors pages that have that NEXT 15 spots higher!
This way you're not guessing and hoping to get lucky with better SE results but actually focus on making something appear and keeping what you got!
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