Since the 19.95$ per month option is the less promoted so far (!), we added a small moving javascript with a direct link to the CCBill form. This should improve the productivity of your traffic and your signups.
Check it out :
http://www.datewomentoday.com/19.95
If results are good, we'll place it onto all the other options :
http://www.datewomentoday.com/free
http://www.datewomentoday.com/3.99
http://www.datewomentoday.com/9.95
http://www.datewomentoday.com/