Quote:
Originally posted by spacemanspiff
PR is just one of the factors that effect how your site ranks in google. There are quite a few others.
A good analogy is the college football BCS rankings, if you followed that CF faisco. Your rank is effected by who you played/beat/loss to (link to), but their rank is effected by who they played/beat/loss to (link to) and on, and on, and on.
A high PR simple means that google:
1. Knows about and has indexed the site.
2. Knows about and has indexed a lot of other sites that link to the site.
Traffic trading and PR trading don't have to be mutually exclusive. There's no reason you can't do both.
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On a scale, how many links between traffic trading links and PR links are spidered by SE's? If you have a linklist with 200+ active links, plus hard links, plus PR trade links on the bottom, how useful do you think PR links actually are?
I'm in no means doubting anybody's linking practices. I'm just trying to get a grasp on this while seeing how everybody feels about this topic. In my opinion, this recent outburst in PR trades is a little excessive, while people who are doing the trading arens SEO'ing their sites.