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MIVA is the result of a merger with FindWhat.com and Espotting.com.
My search terms are usually quite competitive, however, the bidding even before the merger have always been low compared to Adwords and Yahoo! Search Marketing. Normally I put $25 in the account and it lasts 60-90 days. As compared to Adwords which is 1 day and Yahoo 7 days. That’s the pay per click advertising.
Have not done the pay per call advertising yet. $1.50 a call is a little steep and I am unclear on the Ingenio connection.
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