Quote:
Originally Posted by Greenie
jayeff - I read your book...twice. Aside from my feeling that you could have made the same post 5 years ago, what'd you vote for in the poll?
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I didn't vote, for the same reason that although I couldn't have written that post 5 years ago, I could have predicted then that I would be writing it now.
Every developing industry goes through the same phases. Those phases vary in length from one industry to the next and the signs saying hey, this is where we are now, are also different. But the direction and destination is ultimately the same. Market forces are implacable. That reality is what makes possible the study of subjects such as economics and business management. It's why accountants and stock analysts are able to determine the health of individual businesses.
That may seem like an abstract consideration, but it isn't. It really doesn't matter where a train is when you get on it, nor which stations it will pass through en route. But to be wearing the right clothes when it reaches its destination, you need to know whether it is going to Florida or Alaska.
There are lots of ways to make money and those with a talent for spotting bandwagons early and knowing when to jump off, can do very nicely by constantly operating short-term, as it were. But the internet is already demonstrating that as always, the really serious money is earned by those who anticipate future bandwagons. No-one could have forecast specifically that there would be a YouTube or a MySpace, but the nature of the internet in particular and business/marketing in general, dictated that there had to be something like them.
Whether we welcome them or oppose them is irrelevant. They simply are.