Remember that Windows uses the <object> portion, and firefox uses the <embed> portion
Code:
<OBJECT id="VIDEO" width="320" height="240"
CLASSID="CLSID:6BF52A52-394A-11d3-B153-00C04F79FAA6"
type="application/x-oleobject">
<param name="URL" VALUE="http://videofile">
<param name="SendPlayStateChangeEvents" VALUE="True">
<param name="AutoStart" VALUE="True">
<param name="uiMode" value="none">
<param name="PlayCount" value="9999">
<param name="rate" value="1">
<param name="balance" value="0">
<param name="currentPosition" value="0">
<param name="invokeURLs" value="-1">
<param name="volume" value="90">
<param name="mute" value="0">
<param name="stretchToFit" value="-1">
<param name="windowlessVideo" value="0">
<param name="enabled" value="-1">
<param name="enableContextMenu" value="-1">
<param name="fullScreen" value="0">
<param name="enableErrorDialogs" value="0">
<embed type="application/x-mplayer2"
pluginspage = "http://www.microsoft.com/windows/mediaPlayer/"
id="Player"
src="http://videofile.wmv"
width="320"
height="240"
showcontrols="0"
showstatusbar="0"
autostart="true">
</embed>
</OBJECT>
The above is what I had tested in IE, Firefox, and Safari ages ago.