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Old 2004-02-24, 08:44 PM   #7
Carrie
Are you sure you're an accredited and honored pornographer?
 
Join Date: Aug 2003
Posts: 68
Thanks for the options Alex, I'm considering directions.

Luke - normally I don't build "generically" enough to do that. My sites and galleries are built to lead to a specific site - colors match the sponsor's tours, text is aimed at the site (usually with the Site's name), I even chop some graphics out of the sponsor's tour and use them on my sites/galleries.

My click-throughs are lower building like this, but my conversions are stellar. I tell everyone I won't send you much traffic, but it'll convert

I guess what I'm going to have to start doing *is* building more generically. Using my PHP includes to be able to change sponsors rather than just changing one sponsor's ads (like change banner 1 for banner 2, I'll instead change sponsor 1 for sponsor 2).

That'll be a big learning experience for me, building generically like that, but I gotta try it. We know that ARS isn't going to be the only sponsor to go through big changes this year.
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