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Old 2008-08-07, 08:33 PM   #1
Toby
Lonewolf Internet Sales
 
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Join Date: Mar 2005
Location: Houston
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July '07 vs July '08

Comments in the Good Morning thread got me to thinking, so I ran some numbers.

Aggregate totals across all sponsors.
July '07 vs July '08
income -2.20%
clicks +23.89%
$/click '07 = $0.0379
$/click '08 = $0.0282
conversion ratio '07 = 1:705
conversion ratio '08 = 1:879


I made about the same money, but I had to work harder to get it. The $/click difference is the one that I find most disturbing.

I'm curious if others have stats that show similar comparisons for July '07 vs July '08

Last edited by Toby; 2008-08-07 at 08:35 PM..
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