Bill - Im glad you mentioned that - I only had it on for a few campaigns but boy did the ROI suck - its off here
CelticTiger - I've actually had some successes with Google's version in the non-adult side - haven't tried it on the adult side of things as it seemed kinda pointless - don't know for sure but it would seem that with their new phrase algo having so many problems it would be about the same for that tool???