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ecchi, you are talking about AdSense(running ads on your page), right?
Adwords(buying ad spots), can work, but you have to be very careful. Their volume can break your budget real quick.
Also they have been on this permanent AdWords "ban" with "no explanations" rampage lately. There is some feeling that they are clearing the way for their own affiliate network that they just bought. There are a lot of people filing FTC complaints over this.
Yahoo could be a better starting point. A little lighter on the budget, more transparent on the bidding, and you can actually get a real person to help you with your problems.
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