My guess it will do decent. They couldn't continue with it as internext because last year it showed that it wasn't worth the $. So now they have this. It's them trying something new. My guess is it for sure will be better than what happened last year for internext, so it will be seen as a step in the right direction in their eyes as more $ will have come in. The big test will be the year after this one. Where if people didn't see an ROI to make it worth it.
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