good example of "google bombing" - been around since 2001 when some hacks figured out the game and did it to each other
Here's a more recent one
http://www.google.com/search?hl=en&i...59-1&q=waffles directed at Kerry
This one went even further and if you put it in the search box and hit Im feeling lucky - it generates a fake Google error page (warning - 1 nonintrusive popup)
French military victories
You can also do the same at Yahoo - just type in the phrase "out of touch executives" in the Yahoo search box and see who comes up as #1