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Old 2006-02-08, 02:53 PM   #19
cd34
a.k.a. Sparky
 
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Join Date: Sep 2004
Location: West Palm Beach, FL, USA
Posts: 2,396
What I have seen in the evolution of advertising in adult internet:

Prepay
Pay per click
Pay per sign
Pay per active/Revshare

This evolution has gone from prepay to pay for performance.

You are trying to turn the tide of adult advertising back to prepay. I'm not saying it won't work, but, it seems like a difficult direction to push the industry in. So, taken at face value, can you make that prepaid pixelbar more profitable than using that same space for advertising a sponsor?

Secondly, you are opening yourself up to two potential issues with Search Engines. First, you now have a page with 300+ exits which diminishes the value of your influence to any site pointed to from that page. Second, you are potentially putting yourself in a 'bad neighborhood' with the search engines.

DangerDave (and Bill has repeated this) has often said, sometimes it is more important who you don't link to than who you do link to. (pardon me if I paraphrased it a little incorrectly)

Now, had you been first on a high surfer traffic page or been able to get the media to trumpet your page to provide good value to your pixel buying clientele, you might have had something unique. However, you weren't first, you can't really get the media support behind it, so, you could be labelled a copycat. Look at why the original page was successful... first, unique, and great word-of-mouth.

I don't know whether it will work or not. It is my impression that it won't outperform sending a sponsor that traffic using the same page real estate that you have committed to the pixel ads.

But, I certainly wouldn't be adverse to giving it a try to see how it did. Never be afraid to try something new, but, make sure you aren't throwing more traffic at it than you can afford to lose. A cardinal rule in testing is generally -- never do anything that affects more than 50% of your traffic.

Good luck with it either way you choose to go.
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