What do you look for in a program?

[frankthetank]

Originally Posted by modF

What makes you want to join a sponsor and send traffic?
Is it their:

Board persona?
Branding of progam via ads?
Friends?
Sites?
Free Content/FHG's?
Contests?

Or something I've not listed here?

Personally, I usually go with the best sites that I can convert with.

I prefer sponsors who offer access to their members area. First of all I can grab promotional content which the surfer will find if he signs up.

Another one is that I´m able to make descriptions of the members area myself for textlinks and descriptions. Those textlinks do work much better for me than fhg´s and so on. I just checked convertion rates for 2004 and got to know that fhg´s don´t convert very well.

[urb]

Personally, if a sponsor has a niche site that I can get traffic for, then it's all good.

[Screamer]

Originally Posted by frankthetank

I prefer sponsors who offer access to their members area. First of all I can grab promotional content which the surfer will find if he signs up.

Another one is that I´m able to make descriptions of the members area myself for textlinks and descriptions. Those textlinks do work much better for me than fhg´s and so on. I just checked convertion rates for 2004 and got to know that fhg´s don´t convert very well.

But if the sponsor will give its largest affiliates with an access to the members' zone for them to take the content they need for advertising, then the subscriber has no exclusive at all.

Maybe it's better to use the sponsor that gives non-exclusive content to every advert in order not to have the content repeating?