LL owners, do you really care?

[KG Gary]

I've already lost count of the number of times that being a known member of GG&J has helped me get listed, or get a partner account, or saved me from mass rejection with a quick message telling me what I need to correct, etc etc. (Thanks folks - love you all)

So yes, your name definately does matter.
Making the reviewer's life as easy as possible is a key factor in freesite success. You should aim to be recognised as a known and trusted submitter, so that just seeing your name has reviewers hovering over that important "accept" button.