The 21 words that sell

Ms Naughty · 2005-08-29, 07:56 PM

The all of em newsletter had a link to this good article
http://www.mainstreamwebmasters.com/article585.html

It offers a list of the best words to use in advertising, and why they're important.

If you're too lazy to read the article, here's the list:

You/Your
Money
Health/Healthy
Guarantee/Guaranteed
Easy/Easily
Free
Yes
Quick/Quickly
Benefit
Person's name
Love
Results
Safe/safely
Proven
Fun
New
Save
Now
How-to
Solution
More

Actually, that last sentence should have read:
Yes, it's true! I can save you time, money and make your life easy by listing these proven words right now, absolutely free!

Stever · 2005-08-29, 10:45 PM

Quote:

Originally Posted by grandmascrotum

Yes, it's true! I can save you time, money and make your life easy by listing these proven words right now, absolutely free!

Nice!

Beachbum · 2005-08-29, 11:00 PM

Yeah, good article. I try to work in a few of those on my gallery text. Can't really say I've noticed any difference although it makes sense to give it a try. |viking|

Ms Naughty · 2005-08-30, 02:23 AM

I'm thinking about a few other words that relate to adult like:
Explicit
Uncensored
Extreme
Insatiable
Jenna

Rojo · 2005-08-30, 06:12 AM

Great read, thanks! I tried to use a couple of those words a little while ago in my descriptions but it's still not enough time passed to tell the difference.

porno0net · 2005-08-30, 06:38 AM

Thanks

I have to try these on my sites. I Hope these help me get more traffic

ronnie · 2005-08-30, 07:56 AM

Great post..

I think it also depends on how you use them or word the text. I think many folks dont stop to think, we are just marketers. There are also tons of books out there to help in selling. Even the old ones still apply.

ronnie

Maj. Stress · 2005-08-30, 02:12 PM

Here's a site that elaborates more on how to use the words http://www.adcopywriting.com/Tutorials_List.htm

ArtWilliams · 2005-08-30, 02:19 PM

Darn. I was sure "man gravy" would be there.

---art

gigi · 2005-08-30, 05:10 PM

I've seen a similar list and there are a few from that one that I use all of the time that aren't on the list above...

secret
revealed
exposed

Great list BTW, I use mine alot

Dravyk · 2005-08-31, 11:04 AM

Good stuff!

Read this in the GG&J newsletter too!

sundiver · 2005-08-31, 12:16 PM

Quote:

Originally Posted by Beachbum

Yeah, good article. I try to work in a few of those on my gallery text. Can't really say I've noticed any difference although it makes sense to give it a try.

all these words are overused. you see them everywhere you go, most ads contain them... It's not that easy to use these words correctly nowadays. I don't think you'll see any significant effect.
nice article though.

2msacras · 2005-08-31, 08:32 PM

well, arent you a downer....just kidding I think youre right though to some extent

Ms Naughty · 2005-08-31, 09:36 PM

I do think the marketing message behind particular these words remains relevant:
1. Talk directly to your customer
2. Make their life easy, save them money, save them time.
3. Be reassuring

SirMoby · 2005-08-31, 11:11 PM

Quote:

Originally Posted by sundiver

all these words are overused. you see them everywhere you go, most ads contain them... It's not that easy to use these words correctly nowadays. I don't think you'll see any significant effect.
nice article though.

Do you think that everyone uses them because they don't work? People spend most of the day on autopilot and Americans have been trained to use credit cards.

Dravyk · 2005-09-01, 10:52 AM

Quote:

Originally Posted by SirMoby

Do you think that everyone uses them because they don't work? People spend most of the day on autopilot and Americans have been trained to use credit cards.

There's a documentary shown on one of the Discovery channels every now and then called "Gadgetmania".

It starts out with the "board walk hawkers" of the days before television, then centers in on K-Tel, Ron Popeil, Ginzu Knife, etc, up to informercials and Ron's rotisserie machine.

I use to laugh at those guys. Then I found out how much money they made. Any of us here would die to have 1/100th of what they make.

Point is, they use those words. They did in the 40s on the boardwalks; they do now; and they still work.

Popeil's "set it and forget it" phrase is just a 21st century way of saying "easy". He's sold over 10 million of those rotisseries so far. Imagine if he only netted a single dollar off of each sale! And I'm sure it's a lot more than that he's pocketed.

JohnH · 2005-09-01, 11:51 AM

very cool article, bookmarking that!

Leon · 2005-09-01, 04:17 PM

nice article need to try it out

2005-08-29, 07:56 PM	#1
Ms Naughty old enough to be Grandma Scrotum Join Date: Aug 2003 Location: Australia Posts: 1,408	The 21 words that sell The all of em newsletter had a link to this good article http://www.mainstreamwebmasters.com/article585.html It offers a list of the best words to use in advertising, and why they're important. If you're too lazy to read the article, here's the list: You/Your Money Health/Healthy Guarantee/Guaranteed Easy/Easily Free Yes Quick/Quickly Benefit Person's name Love Results Safe/safely Proven Fun New Save Now How-to Solution More Actually, that last sentence should have read: Yes, it's true! I can save you time, money and make your life easy by listing these proven words right now, absolutely free! __________________ Promote Bright Desire

2005-08-30, 02:23 AM	#4
Ms Naughty old enough to be Grandma Scrotum Join Date: Aug 2003 Location: Australia Posts: 1,408	I'm thinking about a few other words that relate to adult like: Explicit Uncensored Extreme Insatiable Jenna __________________ Promote Bright Desire

2005-08-30, 06:38 AM	#6
porno0net Aw, Dad, you've done a lot of great things, but you're a very old man, and old people are useless Join Date: Feb 2005 Location: Kuopio, Finland Posts: 26	Thanks I have to try these on my sites. I Hope these help me get more traffic __________________ Smsmovies.net - The Affiliate Program

2005-08-30, 05:10 PM	#10
gigi Are you sure you're an accredited and honored pornographer? Join Date: Dec 2003 Posts: 66	I've seen a similar list and there are a few from that one that I use all of the time that aren't on the list above... secret revealed exposed Great list BTW, I use mine alot __________________ GiGi LADYX ADULT LINKS ladyx@ladyx.com ICQ: 32862272

2005-08-31, 11:04 AM	#11
Dravyk Lord help me, I'm just not that bright Join Date: Apr 2003 Posts: 102	Good stuff! Read this in the GG&J newsletter too! __________________ WebmasterConventions.com Mainstream Webmasters

2005-08-29, 11:00 PM	#3
Beachbum Shut up brain, or I'll stab you with a Q-tip! Join Date: Aug 2005 Location: Florida Posts: 118	Yeah, good article. I try to work in a few of those on my gallery text. Can't really say I've noticed any difference although it makes sense to give it a try. \|viking\|

2005-08-30, 06:12 AM	#5
Rojo Aw, Dad, you've done a lot of great things, but you're a very old man, and old people are useless Join Date: May 2005 Posts: 28	Great read, thanks! I tried to use a couple of those words a little while ago in my descriptions but it's still not enough time passed to tell the difference.

2005-08-30, 07:56 AM	#7
ronnie Wheither you think you can or you think you can't, Your right. Join Date: Jun 2004 Location: midwest Posts: 2,274	Great post.. I think it also depends on how you use them or word the text. I think many folks dont stop to think, we are just marketers. There are also tons of books out there to help in selling. Even the old ones still apply. ronnie

2005-08-30, 02:12 PM	#8
Maj. Stress Progress rarely comes in buckets, it normally comes in teaspoons Join Date: Jun 2005 Location: Dark Side Of Naboo Posts: 1,289	Here's a site that elaborates more on how to use the words http://www.adcopywriting.com/Tutorials_List.htm

2005-08-30, 02:19 PM	#9
ArtWilliams You can now put whatever you want in this space :) Join Date: Sep 2004 Location: Toronto, Canada Posts: 6,244	Darn. I was sure "man gravy" would be there. ---art

2005-08-31, 08:32 PM	#13
2msacras The sun? That's the hottest place on Earth Join Date: Jul 2004 Location: Chicago Posts: 394	well, arent you a downer....just kidding I think youre right though to some extent

2005-08-31, 09:36 PM	#14
Ms Naughty old enough to be Grandma Scrotum Join Date: Aug 2003 Location: Australia Posts: 1,408	I do think the marketing message behind particular these words remains relevant: 1. Talk directly to your customer 2. Make their life easy, save them money, save them time. 3. Be reassuring __________________ Promote Bright Desire

2005-09-01, 11:51 AM	#17
JohnH WHO IS FONZY!?! Don't they teach you anything at school? Join Date: Sep 2003 Posts: 49	very cool article, bookmarking that! __________________ :: $200 Pay Site Tours ::

2005-09-01, 04:17 PM	#18
Leon You can now put whatever you want in this space :) Join Date: Jun 2004 Location: Israel Posts: 527	nice article need to try it out __________________ Submit your Sites to my LL's: Only Best Sex \| Rex Porn Grant Domains