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#14 | ||
You can now put whatever you want in this space :)
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Quote:
But many LLs not only have thousands of recips pointing at them but 99.99% of their backlinks are from reciprocal links. I believe a site with a more balanced link profile will perform better. In this post, Matt Cutts says: Quote:
Take link list A with 100 reciprocal links, TBPR 1 each. Due to them being reciprocal, Google devalues them by 2%, so those links are really worth TBPR 98 total (I know TBPR 1+1 doesn't add up to 2, but lets pretend they do for a sec. I'm also not saying TBPR = higher ranking; its a metric of inbound juice that hints at how much anchor text and other factors are coming through). Now the site owner receives 1000 more submissions each link worth TBPR 1. Say Google devalues IBL now at 5%. So instead of 1100 TBPR you got 1045. Still, 1045 is better than 0. Throw on 10,000 more submits. Say that triggers the "excessive reciprocal link" flag. Devaluation goes up to 60%. Initially, you see higher and higher rankings, but as you pile on more and more recips, you hit a ceiling - more submits = more devaluation so even if your ranking improves the rate of movement becomes slower and slower.
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