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Old 2009-01-15, 09:27 PM   #1
Webby
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Quote:
Originally Posted by LusciousDelight View Post
I'm not naming names, because it could be piss poor luck on my part, but I now have 4 sponsors where rebills suddenly stopped just a few dollars short of the min payout. It's frustrating when you have $90.50 in revenue, but the min payout is $100.00..and when I promote them to push it over the min, I get no sales.

When this happened the first time, I just moved on...now that I've got 4 I'm staring to wonder...(?).

Coincidence or evil sponsors..or something else???
Would think, or hope, it's just coincidence Luscious.

At the same time, this pattern is not exactly new - been watching it for over a decade now. It can take several forms, the first is the example you gave. The other is where you elect to use a sponsor and throw a lot of traffic at them and the results can be excellent for.. usually around 8-12 weeks - then conversions sink into oblivion, tho traffic levels and sources of the traffic have remained the same.

There can be genuine reasons for this, but there is also reason for doubt when it occurs regularly. The tendency now is to 'play' with a new sponsor for maybe up to six months before taking them on seriously and spending time on promo and creatives - this could also be a clue for you.
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Old 2009-01-16, 07:00 AM   #2
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Originally Posted by Webby View Post
Would think, or hope, it's just coincidence The other is where you elect to use a sponsor and throw a lot of traffic at them and the results can be excellent for.. usually around 8-12 weeks - then conversions sink into oblivion, tho traffic levels and sources of the traffic have remained the same.
I've noticed this, too. I'm coming up on two years doing this, and certain patterns do emerge...
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Old 2009-01-16, 07:17 AM   #3
Toby
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Quote:
Originally Posted by Webby View Post
...you elect to use a sponsor and throw a lot of traffic at them and the results can be excellent for.. usually around 8-12 weeks - then conversions sink into oblivion, tho traffic levels and sources of the traffic have remained the same...
Part of this can be explained by the "newness" factor. Even if the sponsor isn't new, their content is most likely new to at least some of your current traffic. You'll get an initial spike in sales that will taper off over the first few months after you've used up most of the "fresh" promo material. Sometimes that taper is to almost zero.
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