Here is a legality question for you :

[[BV]]

Originally Posted by Kinky Jones

I haven't really seen it so I have no idea but just substitute "all the other INSERT NICHE HERE sites" for "mycompetitorssite.com" and the potential leak is gone along with any legality issues

yes, i agree with you
but for arguments sake let's just say i don't want to do that

let's hypothetically say that coke's website had a testimonial page where they they showed something like:

"Hi my name is joe and I've been drinking Diet Pepsi all my life until I tried your new Diet Coke formula. It's the best. Way better than that Pepsi's Diet cola. Thank You!, John Doe, Miami, FL."

Would that be legal?